50% Off Black Friday Discount on 23andMe DNA Test Kit

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There was a time when DNA testing was something you had to go to a special lab for. Nowadays, though, you can simply buy a kit, collect samples from the comfort of your own home, and wait for the results. California-based 23andMe was the first company to offer genetic testing kits and one of the first to receive approval from the FDA.

The DNA testing kit, with analysis services included, normally sells for $199. This Black Friday, you can get the kit for a discounted price of $99. This deal will only be available for a limited time, and we’re not sure until when specifically – so you might need to act fast on this one.

What is the 23andMe test kit? Why choose it?

23andMe is one of the most famous companies that offer genetic testing kits and is second only to AncestryDNA in terms of both popularity and number of people that they have tested. The kit itself requires a saliva sample that is then analyzed in a laboratory to generate reports about the ancestry of the customer, along with information about any genetic pre-dispositions for specific diseases.

The mere fact that 23andMe has already served millions of customers already gives it a distinct advantage over similar smaller services. With each piece of genetic information that 23andMe collects, they can improve their database and make more accurate genealogical matches. Thus, it’s matchmaking system is much more robust and reliable.

Over the years, 23andMe has also augmented the number of reports that they provide to customers. Right now, they offer more than 150 types of personalized reports, depending on what aspect of your genetic information you’d like to focus on. If you’re concerned about having a predisposition for Type 2 Diabetes or Alzheimer’s, or if these genetic conditions can be inherited by your offspring, then a 23andMe report can afford you a bit of peace of mind.

More recently, 23andMe announced a major update that expands their database to include information from new regions such as South Asia and North Africa. This effectively further widens the customer base of 23andMe, which also helps them create a more robust database.

Why do DNA testing?

Buying a home DNA kit isn’t exactly something that suddenly pops to mind when Black Friday sales come around, so you might be wondering: what’s the point, anyway? Well, here are a couple of good reasons:

1. To learn about your ethnicity

By far, the most interesting result you can get from a DNA kit is a detailed report of your ancestry. The ethnic origins can be traced to a few hundred years, and you might end up surprised that you have roots in Asia or a particular European region. This is something that you can do to resolve any ambiguities about your ancestry – or you can just do it for kicks.

2. To learn about other genetic pre-conditions

By taking a look at your genetic information, 23andMe can let you know if you have a higher-than-average likelihood of developing a disease in your lifetime. There is a host of common diseases and conditions that can be genetically inherited, such as diabetes, cancer, obesity, or heart disease. While a DNA test may not give you a cure to any disease, simply knowing your conditions may be what it takes to help you decide to make a lifestyle change.

3. It’s fun!

Even if there was no heavy reason for you to take a DNA set, buying test kits for the whole family can be a fun activity for you, your parents, or your kids. You can even make a learning moment out of the whole exercise by considering it a basic lesson on genetics. Perhaps that’s the best thing about the Black Friday deal that’s ongoing for 23andMe – at such a friendly price, it doesn’t take a compelling reason for you to decide to buy a kit or two.

A word of warning…

It only takes a cursory search about DNA testing kits to reveal that there are a lot of valid concerns about the privacy of your genetic data. After all, you will be handing over your genetic data to a company for them to augment their database. Since these services are founded on the quality and robustness of their databases, they will technically be profiting from the genetic data that you have provided them.

There are a few silver linings behind these concerns, though. The first is that 23andMe will ask for your permission before they use your data for any of their research. Even if you do grant them permission to use your genetic data, the decision is not permanent, and you can back out of the agreement anytime.

The second is that the genetic data you hand over may contribute to the next big genetic breakthrough or the development of a cure for a disease. Thus, the data you provide may turn out to serve a bigger purpose – and who doesn’t want to play a role in solving humanity’s greatest problems?